Grocerist respects your privacy and is committed to handling personal information responsibly and transparently. This Privacy Policy explains how Grocerist [INSERT LEGAL CORPORATE NAME] (“Grocerist,” “we,” “us,” or “our”) collects, uses, discloses and protects personal information when you visit grocerist.com, contact us, book a demonstration, receive marketing communications from us, or otherwise interact with us.

This policy applies to our public website and related sales and marketing activities. Separate agreements or privacy terms may apply to services Grocerist provides to merchants and to information processed on their behalf.

Information We Collect

  • Contact and business information: such as name, email address, telephone number, company, role/job title, and information submitted through forms or communications.

  • Sales and inquiry information: including information provided when requesting information, booking a demonstration, discussing business requirements, or corresponding with our team.

  • Website and device information: such as IP address, browser and device information, referring source, pages viewed, interactions, approximate location derived from IP address, and similar technical information.

  • Marketing information: such as subscription status, communication preferences, email engagement and interactions with marketing content.

  • Information you choose to provide: including messages, attachments or other information you voluntarily submit to Grocerist.


How We Collect Information

  • directly from you;

  • automatically through our website and related technologies;

  • through service providers used for analytics, advertising, CRM, scheduling, communications and website operations; and

  • from business or professional sources where permitted by law.


How We Use Personal Information

  • respond to inquiries and requests;

  • schedule and conduct product demonstrations;

  • communicate with prospective and existing customers, agencies and partners;

  • understand business requirements and evaluate how Grocerist may be able to help;

  • operate, maintain and improve our website;

  • measure website usage, content performance and marketing effectiveness;

  • manage advertising and attribution activities;

  • provide marketing communications where permitted by applicable law;

  • manage partnerships and business relationships;

  • protect the security and integrity of our systems;

  • comply with legal and regulatory requirements; and

  • establish, exercise or defend legal rights.


Analytics, Advertising, Cookies and Similar Technologies

Grocerist uses cookies and similar technologies to operate our website, understand website usage, measure performance, support sales activity and evaluate marketing campaigns. These technologies may collect information such as IP address, browser and device information, referring source, pages visited, interactions with the website and identifiers associated with cookies or similar technologies.

Based on our current marketing-site configuration, the principal third-party tools are:

  • Google Analytics — to understand aggregate and individual website usage and performance.

  • Google Ads — to measure advertising effectiveness, attribution and, where configured, advertising or remarketing activity.

  • HubSpot — to manage CRM activity, forms, sales communications, demo scheduling and related website/sales interactions.

  • Shopify — Grocerist uses a Shopify store instance as one system for sending Grocerist marketing emails and managing associated subscriber/communication data.

Where required by applicable law and supported by our website configuration, visitors can manage non-essential cookies or similar technologies through our cookie-preference tools.


Service Providers and Disclosures

We use third-party service providers to support our business. Depending on how you interact with Grocerist, personal information may be disclosed to or processed by service providers such as Google, HubSpot and Shopify for the purposes described above. We may also disclose personal information to professional advisers and other service providers where reasonably necessary to operate our business, comply with law, or protect legal rights.

We may disclose personal information in connection with a financing, merger, acquisition, sale, reorganization or other business transaction, subject to applicable legal requirements and appropriate protections.

Grocerist does not sell personal information for monetary consideration. Counsel should review whether Grocerist’s Google Ads configuration could constitute “sharing” or a similar regulated advertising disclosure under any U.S. state privacy law that applies to Grocerist.


International and Cross-Border Processing

Grocerist is based in Canada and works with customers, partners and service providers in Canada, the United States and other jurisdictions. Personal information may therefore be collected, processed or stored outside the country, province or state where you live, including in Canada and the United States.

When personal information is processed in another jurisdiction, it may be subject to the laws of that jurisdiction and may be accessible to courts, law-enforcement or regulatory authorities in accordance with applicable law. Where required, Grocerist uses contractual, organizational and other measures designed to provide appropriate protection for personal information handled by service providers.


Marketing Communications

Where permitted by applicable law, we may send business and marketing communications about Grocerist, our services, content, events and related offerings. Marketing emails may be sent using systems operated by Grocerist or our service providers, including our Shopify environment.

You may unsubscribe from marketing emails at any time using the unsubscribe link included in the communication or by contacting us. We may continue to send non-marketing communications that are necessary to respond to an inquiry or manage an existing business relationship.

Operational note for counsel/content team: U.S.-directed commercial email should comply with CAN-SPAM requirements; Canadian-directed commercial email should be reviewed for CASL compliance, including consent where required, sender identification, contact information and unsubscribe handling.


Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, to maintain appropriate business records, resolve disputes, enforce agreements, or comply with legal requirements.


Security

We use reasonable administrative, technical and organizational safeguards designed to protect personal information against unauthorized access, use, disclosure, alteration or loss. No method of transmitting or storing information is completely secure, and we cannot guarantee absolute security.


Your Privacy Rights and Choices

Depending on where you live and the laws that apply, you may have rights regarding your personal information. These may include the right to request access to personal information we hold about you, request correction or deletion of certain information, withdraw consent where applicable, or obtain information about how personal information is collected, used or disclosed. Residents of certain jurisdictions may have additional rights under applicable law.

To submit a privacy request, contact us at [PRIVACY EMAIL]. We may need to verify your identity before completing certain requests.


Third-Party Websites and Services

Our website may contain links to or integrations with third-party websites or services. Grocerist is not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies.


Changes to This Policy

We may update this Privacy Policy periodically to reflect changes to our practices, technology or legal requirements. We will post the updated policy on this page and revise the “Last updated” date.


Contact Us About Privacy

Grocerist [LEGAL CORPORATE NAME]

[MAILING ADDRESS]

[PRIVACY EMAIL]